Sports
Collect fan footage from football events and turn it into shareable content
Give fans a way to upload matchday footage and build a rights-cleared archive your club can actually use
WHAT WE DO
Why football clubs choose SureShot
Football fans film everything at matches. Goals, crowd reactions, pre-match atmosphere, moments the broadcast cameras never catch. Most of that footage disappears within days unless someone collects it.
SureShot gives clubs a way to collect fan footage, review it, and build an archive that works for social channels, sponsor packages, and end-of-season campaigns. Every clip comes with consent and rights handled at the point of upload.
For more on how this model works commercially, see our guide on how sports clubs monetise fan video content.
Vig Festival - Case Video
Vaulen Open Air 2025 - After Movie
Siamese - This is not a song
Bang & Olufsen Company Tour
Smag på dig selv - Fuck der kommer kontrollører!
WHY this is important
3x
more content captured compared to traditional filming
90%
reduction in post-production time
50x
more unique perspectives per event
WHY this is important
Proven results across football
Fan upload via app or web portal
Fans upload via the SureShot app (iOS and Android) or directly through the event portal using a match PIN. No account required. Works on any device.
Everything in one organised dashboard
All uploaded clips land in your SureShot dashboard, organised by time. Your team reviews and selects what to use.
Consent and rights handled at upload
Rights and consent are handled at the point of upload. Every clip in your archive is cleared for social, sponsor, and marketing use.
HOW IT WORKS
How to capture every moment
Download app
Download the iOS app from the AppStore. If you have an Andriod you can use our the web upload portal.
Join events using a pin code
Sign up and "join event" using the shared pin code.
Capture videos with the SureShot camera
Capture video clips with the SureShot camera during the event.
Share your videos from your event
Your videos will be shared with the event organiser instantly.
Watch videos from other attendee
The days after the event a curated list of clips will be shared within the SureShot app. From all the contributions SureShot will also create an aftermovie highligting the best from the event.
How do fans upload footage?
Via the SureShot app (iOS and Android) or through the event portal on any phone browser. They enter the match PIN and upload straight away. No account required.
Can we use footage for sponsorship packages?
Yes. Every upload comes with content licensing terms accepted by the contributor. You can curate and deliver clip packages to sponsors directly from the dashboard. See our guide on <a href="https://sureshot.video/blog/sponsor-activation-event-content" target="_blank" rel="noopener noreferrer">sponsor activation through event content</a> for how to build a content-based sponsorship package.
Does it work alongside an official camera crew?
Yes. Most clubs use a crew for planned broadcast-quality shots and SureShot for everything else — crowd reactions, atmosphere, spontaneous moments. For a direct cost comparison, see <a href="https://sureshot.video/blog/crowd-footage-vs-camera-crew" target="_blank" rel="noopener noreferrer">crowd footage vs camera crew</a>.
How do we get fans to actually upload?
PIN codes on programmes, QR codes at turnstiles, and a push notification at half-time are the most effective prompts. For a full guide, see <a href="https://sureshot.video/blog/how-to-get-attendees-to-upload-video" target="_blank" rel="noopener noreferrer">how to get attendees to upload video at your event</a>.
Is there a limit to how many fans can contribute?
No. Invite unlimited fans to upload via the app or event portal. Every clip lands in your dashboard with consent and rights attached.
FAQ
Frequently asked questions
CONTACT
Download now to capture every moment
Get the SureShot app from the App Store to begin capturing memorable events.
